David Peritore was born and resides in Sonoma County.

His father was born in Palermo, Sicily and his mother was born in Tuscany, Italy.   From an early age, David was drawn to machinery.  David worked for my fathers business as a service provider starting at age 15.  He attended tech school and earned an AAS degree in computers and electronics.  He worked in software development, engineering and systems test departments of the data-com industry for 6 years.  David then partnered with a startup company in the wine industry providing mobile service, specialty treatment of wine.  He traveled throughout the US, Canada and made a few trips to Italy working with this company and the equipment.  While visiting wineries in these regions, a commonality kept arising; equipment was not maintained at a level which delivered consistent safety, reliability and  performance.  This undermimnes the every day efforts of the business. 

12 years ago, David used his background in software to develop an innovative and efficient process to support machinery in a seasonal industry which brings all aspects of equipment management to the customer through the world wide web.  Maintenance, timely and complete information (with regard to equipment health); consulting, budget and the timely power of making well informed maintenance decisions.  

This unique solution allows one to totally manage equipment from anywhere with a connection to the internet.  We make your job easier through the consolidation of service providers.  The information you receive is more complete and communicated in a more efficient way.  Our software program keeps evolving and our empirical data is always improving.  

Response from local retailers has been positive overall.  We continue to receive referrals and support from the retailers.  Our goal is not to replace the retailer in any way; it is to offer the customer a more streamlined and complete maintenance experience overall.  

Davids vision is to increase efficiency for existing service teams in the wine industry while bringing safety, reliability and performance to all wineries.